Lightening Box Games & High 5 Games Sign Agreement
Important to note is the centrality of both social gaming and the US market to the deal.
H5G itself is a prolific producer of online casino content, boasting more than 300 different games enjoyed by players is 50 countries across 6 continents.
“We are delighted to be working with High 5 Games as we look to grow our business across all channels,” said Peter Causley, Managing Director at Lightening Box Games.
Initial Rollout To Include 5 Popular Titles
At the beginning, H5G will be offering just five of the most popular Lightening Box Games titles. Chilli Gold — a Mexican themed slot that brings the spice of big slots action — will be the first to go live. Future releases have yet to be announced.
Important to note is the centrality of both social gaming and the US market to the deal. Lightening Box Gaming places a focus on social gaming, which has become increasingly important to online casino content creators looking to capture the hearts and attentions of the modern player.
“We look forward to distributing Lightning Box premium titles to millions of our High 5 slot enthusiasts who enjoy playing authentic content straight from the casino floor,” said Jean Venneman, High 5 Games Senior VP of Business Development.
US Market Key
Also mentioned in the statement is the prospect of an increasing number of US states legalizing online casino gaming. Lightening Box Games content already enjoys strong popularity in existing US markets — something that bodes very well for its future monetization potential if more and more players have access to it.
“High 5 were one of the first companies to bring gaming to social media and we are confident we can make their first third party deal a successful one with a product that has already proven popular with US players,” Causley said.