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Loto-Québec Signs a 3-Year Contract with Inspired Entertainment
Inspired Entertainment has announced the beginning of the 3-year-long partnership with Loto-Québec, during which period Inspired virtual sports and casino content will be available on Loto-Québec online platform.
The agreement will give Loto-Québec the exclusive rights to feature Inspired Entertainment’s top-performing gaming content, including Book of the Irish, Maximus Soldier of Rome, and 1st Down Slots, a blend of classic video slot and virtual football.
According to the President and Chief Operating Officer at Inspired Entertainment, Brooks Pierce, Inspired has found a strong partner in Loto-Québec, and the corporation of such stature will play the vital role of the developer’s expansion on the North. Standing at the very vanguard of Canadian gaming, Loto-Québec has an impressive scale of traffic, which can give Inspired just the edge and exposure the company is looking for.
After the initial launch, Loto-Québec will integrate Inspired’s Virtual Plug N Play, a complete virtual sports white label solution, which will be customized to promote the Loto-Québec brand and needs.
For Loto-Québec, landing a supply agreement with a proven virtual sports provider is an excellent opportunity to remain fresh, expand its reach, and offer diversity to those in pursuit of a bit of harmless gambling. Julie Benoît, e-commerce Executive Director at Loto-Québec, has remarked that the corporation is excited to see the growth which the new liaison and the portfolio upgrade is expected to promote.
About Inspired Entertainment
Looking at Inspired Entertainment track record and business development history line, it becomes evident that the company operates according to the well-developed corporative strategy.
At the moment, Inspired runs more than 35,000 gaming terminals and supplies its products to over 40,000 retails channels and 100 websites, across 35 international markets.
Since the year started, Inspired set quite a few milestones before reaching Loto-Québec, including the following:
February 2019 – received Virtual Sports Supplier of the Year Award by Gaming Intelligence at the ICE Expo in London;
April 2019 – launched Bear Money interactive slot with the innovative Cash Collector bonus feature;
May 2019 – launched another interactive slot, Book of the Irish;
June 2019 – announced the agreement to acquire Novomatic Group Division, Gaming Technology Group of Novomatic UK Ltd. Later that same month, the company entered the agreement with Sports Information Services to support 24/7 betting channels;
Jun-July 2019 – received the 4th consecutive Virtual Sports Supplier of the Year Award at EGR B2B Awards