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PlayOJO Launches New TV Campaign
PlayOJO is celebrating the beginning of its online gaming activities with the TV advertising campaign.
In the center of the campaign is the television advert, which went on air on March 24, on Channel 4, Sky and the UK’s digital channels.
A New Name on the Market
The star of the ad is an ‘old school’ PlayOJO employee, disgusted by the modern casino policies, who in the end resigns. The ad is currently available in 30-second and 40-second versions, while the shortest one, lasting only 10 seconds, is coming in May.
The creative team behind the whole campaign is from one of the leading advertising agencies, London-based 10, with director Chris Woods behind the camera.
PlayOJO went online in February and the plans are ambitious. The new name on the scene wants to make an immediate impact, with player-oriented bonuses and rewards and with no small print catches.
PlayOJO puts real money on every bet, simply and easy, straight into the player’s account. There are no bet requirements and no deadlines, so the money can be withdrawn anytime.
A Very Ambitious Start
Fully licensed and regulated in the UK and Malta, PlayOJO is pushing hard on the British market, with large sums of money allocated for advertising and promotional activities.
Ohad Narkis, co-founder of the brand, said PlayOJO was a unique brand with lots of sense of fun. He commended the creative minds of 101 for creating one of a kind campaign that truly reflected the spirit of the brand.
Narkis added they had wanted a different ad, completely different from typical online casino commercials.
Not bad for an online casino, says the commercial. Not bad indeed, say we. Be sure to visit PlayOJO and check out their offer. No catches, no nonsense, just play.